PIM for the computer equipment industry

All your product data in one place. Centralize specs, manage configurations, and deliver accurate content to partners and storefronts.

PIM benefits for Computer equipment companies

Centralize every SKU and asset

Put every product detail in one place, from models, MPNs, and GTINs to images, spec sheets, firmware links, dimensions, weights, and HTS codes. Logistics and finance stay in sync, and marketing and sales work from the same records, so CPQ, quotes, and product pages match. Distributors and VARs receive clean feeds, which cuts rework and speeds launches for laptops, servers, and peripherals in every region and channel.

Standardize attributes across channels

Marketplaces, distributor portals and CPQ systems need precise fields. Define them through a structured data model and apply quality scoring to enrich CPU, RAM, ports, acoustics, MTBF and power attributes. Align product data with UNSPSC, ETIM or eClass standards, then export each channel’s template using correct units and naming. This ensures consistent BOMs, more accurate quotes and fewer returns, even when partners adjust their taxonomies.

Manage variants and compatible add-ons

Configure each product only once, covering CPU, RAM, storage, GPU, license tiers and regional bundles. Connect approved OS versions, chipsets, firmware, docks, cables, racks and spare parts. Catalogs and partner feeds then display only valid model combinations, enabling faster quotes, higher attach rates and on-time product launches.

Rating of 4.6/5 stars on G2

Discover why

Automate channel syndication

Publish accurate content to commerce platforms, marketplaces and distributor feeds with native connectors. No manual reformatting or copy-paste into CSVs. From one hub, pricing tiers, images and attributes update in minutes and stay consistent from OEM to reseller to retail, reducing listing errors and speeding refresh cycles for new SKUs and EOL swaps.

Localize once, reuse everywhere

Translate once, then distribute across all markets. Control units, regional packs and compliance labels for CE, FCC, RoHS, REACH, WEEE, EPEAT and Energy Star in every geography. Support 150+ languages and custom locales, reusing approved text across websites, datasheets and distributor feeds. Effective localization cuts pre-sale questions and returns while improving category placement. Confidently publish in every market you serve.

Control compliance and approvals

Ensure marketers publish only approved claims and specifications. Define roles, approval steps and audit trails, with version history showing exactly who made changes and when. Lock sensitive fields such as safety marks and energy ratings, while maintaining evidence sets for CE/FCC and environmental compliance, ready for export. Marketing teams can then deliver audit documentation without delay.

Transform your data into product intelligence