Fermax, a global manufacturer of video door entry and access control systems, faced a common challenge: managing scattered product information across disconnected platforms. They needed a single source of truth to unify their catalog for internal teams and external partners.

With Sales Layer PIM, they implemented a robust B2B product content platform that centralized both technical and commercial data. Teams can now quickly locate and update product information, ensuring accurate, up-to-date catalogs across 70 countries and multiple channels.