Innovational is an agency specialized in developing market strategies, designing customized solutions in the form of marketing, sales or distribution plans for any type of company. Before adopting a PIM, Innovational had stored all their content in multiple repositories, leading to duplicate files and significant time-consuming processes when finding the correct information for customers.

In just 2 weeks, Innovational connected Sales Layer’s PIM to Channel Engine — enabling faster product syndication, accelerating D2C rollout, and improving structured data delivery for their B2B marketing channels.