Tap into the power of social commerce. Sync your catalog to TikTok Shop to enable easy in-app purchasing, live shopping, and creator collaborations.

TikTok isn’t just for entertainment; it’s a shopping destination. Sales Layer connects your product data to TikTok Shop, allowing you to create product listings that users can buy without ever leaving the app. Reduce friction and capture impulse buys instantly.

On TikTok Shop, listings depend on structured category attributes and clean variant logic like size and color. Sales Layer helps teams standardize attributes and variants so listings publish cleanly, avoid errors, and improve product discoverability.

Discovery on TikTok is driven by visuals. Sales Layer's DAM capabilities allow you to organize and push vertical videos and high-res images specifically optimized for mobile viewing. Ensure your product content looks native to the platform.

Sales Layer is your backstage crew for social commerce. The TikTok Shop connector automates the flow of product data, ensuring your listings are compliant, centralized and prepared before it is published.
Turn views into sales with a streamlined, automated connection to TikTok Shop.

The connector supports major TikTok Shop markets including the US, UK, and select Asian countries. You can manage listings for different regions from a single Sales Layer account.
Yes. You can store product videos in Sales Layer and push them to your TikTok Shop product pages, giving customers a richer understanding of the product before they buy.
Sales Layer allows you to organize and validate product content before publication, ensuring your listings are complete and optimized when traffic surges during live streams or trending moments.
Yes. By syncing your catalog to TikTok Shop, you make your products available for the "Affiliate Center," allowing creators to discover and promote your items in exchange for a commission.
Sales Layer allows teams to model and manage product variants such as size, color, and style from a centralized platform. Variant structures can be reviewed and validated before publication, ensuring TikTok Shop receives complete and consistent product listings.