Manage and Publish Product Data on Leroy Merlin

Partner with Europe's leading home improvement retailer. Centralize your DIY catalog and automate sales across Leroy Merlin's marketplaces in France, Spain, Italy, and beyond.

How Sales Layer syncs product data with Leroy Merlin

Register

Become a verified seller on the Leroy Merlin Marketplace (Mirakl).

Connect

Link Sales Layer to your system securely through Mirakl.

Map

Align your products with Leroy Merlin's category tree (e.g., Bathroom > Taps).

Sell

Publish your catalog. Sales Layer ensures consistent product data across channels.

Benefits of connecting Leroy Merlin to Sales Layer

Access the European DIY market

Leroy Merlin is the reference for home improvement in Europe. Our connector opens the door to millions of customers in key markets like France, Spain, Italy, and Poland. Manage a single "European Master Catalog" in Sales Layer and syndicate localized data to each country's marketplace with ease.

Manage specialized home improvement data

From flooring to lighting, DIY products have complex attributes. Sales Layer helps you organize technical specs, energy ratings, and dimensions to meet Leroy Merlin's strict data quality standards (scoring), ensuring your products rank higher in search results.

Enforce category mapping rules

Your internal taxonomy rarely matches marketplace category structures out of the box. Sales Layer lets teams map, adjust, and maintain category logic centrally so listings stay compliant without manual rework.

How Sales Layer connects with Leroy Merlin

API

Sales Layer REST API enabling direct system-to-system linkage.

What is Sales Layer and how it syncs data with Leroy Merlin?

Sales Layer is the foundation for your international DIY sales. The Leroy Merlin connector (Mirakl-based) simplifies the complexity of cross-border selling, handling translation management, local pricing, and technical data compliance.

Mirakl API integration
Multi-country / Multi-language support.
Technical attribute mapping (ETIM standards).
Publishes approved product data through a connector.
Centralized order management.

Renovate your digital strategy with the most powerful PIM integration for Leroy Merlin.

Frequently Asked Questions

Which countries are supported?

The connector supports all Leroy Merlin marketplaces running on Mirakl, including France, Spain, Italy, Portugal, Poland, and South Africa. You can manage them all from one Sales Layer account.

Does it handle ETIM standards?

Yes. The DIY sector often uses ETIM classification. Sales Layer allows you to store and map these standardized technical attributes, ensuring your products are categorized correctly across different markets.

Can I have different prices per country?

Absolutely. You can set up specific price lists for each country (e.g., Price EUR-FR, Price EUR-ES) in Sales Layer and map them to the respective marketplace channels, allowing you to account for local taxes or shipping costs.

How do I manage translations?

Sales Layer's PIM includes translation management features. You can store descriptions in French, Spanish, Italian, etc., and the connector will automatically push the correct language to the correct marketplace domain.

How do I manage country-specific product content?

Sales Layer allows teams to manage country-level attributes and regional requirements from one centralized platform. Product data can be adapted per market, reviewed, and approved before publication, ensuring each Leroy Merlin country receives accurate and compliant product information.

Transform your data into product intelligence