Real-world cases

Just ask your PIM. In your own words

They monitor suppliers, build price lists and clean data by talking to their catalogue from Claude or ChatGPT.

1-minute setup

Included in your licence

Read-only · ISO 27001 · OAuth 2.0

Enriching product data and driving long-term revenue for suppliers, manufacturers and retailers.

A working day with the MCP Server

This is the daily routine of a real customer since connecting their PIM to AI. They built all of it in two weeks, without writing code, guided by the AI itself.

08:00

Your morning email: what changed overnight in your supplier's catalogue.

11:00

"Clean up the material field in these 400 variants."

13:00

"Build me the optics family price list as a PDF."

16:00

"Map this supplier CSV to my product catalog's data fields."

23:50

While you sleep: your control fields update on their own.

And they built all of it

In two weeks, without writing a single line of code, guided by the AI itself.

Your catalogue watches itself. And emails you every morning

This customer works with a distributor that discontinues products, adds new lines and adjusts prices and discounts daily. They used to find out late: stock to clear, new products they were not selling. Today, every morning, an email tells them exactly what changed. And if nothing relevant changed, the email says so in its first line.

Every 3 hours:
compares the import connector against the history and watches price and discount.
Every night:
updates the control fields: "is it still in the supplier's catalogue?".
Every week:
a report of suppliers still left to automate.
Every month:
analyses the real frequency of changes and suggests adjusting the cadence. The system optimises itself.

Setting it up is easier than it looks

Three steps. Only the third one asks you to decide anything.

Set up your monitoring

Connect
Add https://mcp.saleslayer.com and your Sales Layer token to your AI tool. One minute, nothing to install. Since it is a remote server, the AI can work even when your computer is off.
Describe
Tell the AI what you want to monitor, in your own words. It proposes the plan; you fine-tune it.
Schedule
Turn on the scheduled task in your AI tool and connect your email. From then on, it works while you are away.

Where each piece runs

Task scheduling, email sending and history storage run in your AI or automation tool (Claude, n8n, Make, Zapier…). The MCP Server is the secure bridge that gives it access to your catalogue.

The annual price list is no longer a project. It is a prompt

They asked the AI for a price list built from their PIM data. Over 5,000 variants, ready to share, in the same session. No layout work, no printing, and it does not go stale with the next price change.

Need catalogues that are always up to date and shareable? Combine it with Instant Catalogs and PDF Export.

Build your first price list with us in the demo

The dirty work, in one sentence

Before: download the Excel, filter, fix, re-upload, cross your fingers. Now: one sentence, a table of what is about to change, and you decide. Plus tailored audits that complement the built-in quality report: the AI answers with data from your PIM, not with assumptions.

Start in read-only mode: audit with zero risk. When you trust it, enable writing.

And when the clean-up is across 20,000 products? That is where AI Agents come in. More on that below.

Ask for an audit in the demo

The connector nobody would sell you, you build yourself

Our Magento, PrestaShop and WooCommerce plugins do a lot. Sometimes too much: when all you need is to sync stock and price every hour, moving the whole product sheet is dead weight.

How one customer did it

Download the plugin

Open source on GitHub, downloadable and modifiable.

Connect the AI to your PIM

Via MCP: it knows how the Sales Layer REST API works, which fields exist and in what format the data arrives.

Ask for your version

"Sync stock and price only, every hour, without dragging the rest of the sheet along." A lightweight version, tailored to your case.

Vibe coding, but well informed

With the MCP Server connected, the AI does not code blind: it knows exactly how to talk to our API, how the data arrives and what each part of the plugin does. You show it the code, tell it what you want, and it proposes an adapted version.

A customer needed to push stock and price to Magento at high frequency without dragging the whole sheet along. An external integrator quoted thousands of euros and months. With the plugin, the AI and the MCP: a lightweight version in days.

Do it wisely

Always work on a test environment and with a backup. Our support covers the connector and the API; the code you adapt is yours. If you would rather have company, our partners can do it with you.

Design with MCP. Scale with Agents

The MCP Server is your master key: you explore, audit, test and adjust by talking. AI Agents are your industrial team: they run across thousands of products, in parallel, with anti-hallucination controls and Review Mode. The best results come from using them together.

Explore with the MCP

Ask, audit, and test a business rule on 50 products. Explore the impact with no commitment, no risk.

Refine the instruction

When the result is exactly what you want, you already have the perfect instruction: the prompt, the rules, the quality criteria.

Hand it to an Agent

Set up the AI Agent with that instruction and let it work across the whole catalogue, with review before publishing.

MCP Server

Your master key. Explore, audit and adjust by talking.

Best for: exploring, auditing, one-off tasks and your own flows

How it works: record by record, with the AI reasoning at every step

Controls: read-only mode and role-based permissions

Where it runs: in your AI tool

Cost: included in your licence

AI Agents

Your industrial team. Runs across the whole catalogue, with review.

Best for: volume, repetitive tasks and continuous execution

How it works: in parallel, with chained actions

Controls: Review Mode, deterministic formulas and anti-hallucination controls

Where it runs: inside Sales Layer

Cost: depends on plan

If AI does not understand your product, it will not recommend it

More and more buying decisions start by asking an AI. And AI recommends what it understands: complete sheets, normalised attributes, descriptions that explain what the product is for, structured metadata.

The same MCP Server that saves you work today lets you audit how readable your catalogue is for language models. AI Agents fix it at scale. And with ChatGPT ACP and Google UCP, your catalogue is already where AI shops.

Find out if AI understand your product

Audit

Read-only MCP mode: Which products have missing attributes or unclear descriptions?

Enrich

With AI Agents: meta descriptions, attributes and copy that answer the questions a buyer asks.

Publish where AI shops

ChatGPT ACP and Google UCP: your catalogue, available in shopping assistants.

Some of our satisfied customers

"Sales Layer was a critical tool in scaling our business. The ease and speed of use, combined with the excellent customer service, helped us to evolve."

Alex Wood
Director of Global Marketing

“We can constantly provide and change the information our customers need by ourselves. In 5 or 10 minutes you can change an image, update a price or add a new product.”

Rubén Rubio
Sales manager

“With Sales Layer we have catalogs set up for a minimum cost, they are much more navigable and save us time. You just need an Excel and a few images to have a catalog assembled. Some suppliers have had their catalog ready in 20 minutes.”

Marta Arias
Procurement Director

“We’ve gained in efficiency and speed. There’s no more confusion or delays: the customer places the order and it arrives directly to our ERP software.”

Marta Ayala
Sales Manager

“Sales Layer has been our right hand in the digitalization of our catalog and the optimization of our resources. It used to take 2 months to produce a catalog; now we have it ready in 2 weeks."

Laura Troitiño
System management

“Our goal was offering an easier and friendly product experience to our customers, and Sales Layer help has led to a conversion increase of 71% over our initial targets and increased our sales target by 353%”

María Selma
eCommerce Manager

Frequently asked questions

Do I need to know how to code?

No. The four cases on this page were built by non-technical users, guided by the AI itself.

Can the AI break my data?

Start in read-only mode: it audits and reports without touching anything. Writing is enabled when you decide, with role-based permissions and a log of every access.

What about 20,000 products?

The MCP is ideal for exploring and for one-off tasks. For volume, AI Agents run in parallel with prior review. See the "Design with MCP, scale with Agents" block.

Where do scheduled tasks run?

In your AI or automation tool (Claude, n8n, Make, Zapier…). The MCP Server gives it secure access to your catalogue. With the remote server, your computer does not need to be on.

How much does it cost?

It is included in your Sales Layer licence. You can start using it as soon as your PIM is active.

Transform your data into product intelligence