A common concern for manufacturers is often inadequate product information or incomplete technical data being displayed in online stores or in retailers’ catalogs.
The quickest way to resolve this is to share your product information on the Google Manufacturer Center platform, where information is collected and displayed to sellers and customers on Google Shopping.
However, this doesn’t fully address the problem for manufacturers as the responsibility still lies with them to provide up-to-date information of a high quality, which can be a time-consuming task for their product marketing teams.
Fortunately, Sales Layer's PIM allows you to upload, centralize and enrich your product data. Then, our built-in connector to Google Manufacturer Center synchronizes your content across to the platform. Our official Google connector offers a secure and simple way to ensure accurate, updated content is automated to Google Manufacturer Center.
If you already have a manufacturer account in Manufacturer Center, here's how the Sales Layer connector helps you stand out from your competitors on Google and ensure a consistent brand image and product experience.